For those more familiar with Jacob Ciocci‘s over-stimulating video work, this GIF that’s currently on his website’s front page is a slowing down of the typically frenetic pace. Yet there’s still some of that found Youtube junk charm — not to mention a leeriness for the internet’s cesspool of narcissism. (At a recent New Museum panel, Ciocci defined technology as “anything that organizes or takes apart reality,” which brought to mind the dedication slapped at the beginning of his Extreme Animals video, to “all the people who have had their lives wrecked by the computers, the internet, and social media.”)
The lagged circular motion of a deliberately bad IRL banner ad — powered, according to the website, by a windshield wiper motor — suggests a weariness that comes in keeping up with pantone gradient $$$$ taste cycles. It’s a grind that’s left us with a ghostly mannequin, and seemingly pushes #believe in #me self-awareness to the back burner. There’s nothing here, it seems, except the sense that the question “what’s next?” has been asked too many times.
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