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Once Again NADA Opens to Strong Sales

by Paddy Johnson on December 7, 2012
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I keep hearing that dealers don’t ever tell press the truth about sales, but when absolutely everyone in a 50-foot radius has the same story, I think we can draw some basic conclusions. By almost all accounts, NADA did fabulously yesterday. “This morning it was like a feeding frenzy,” Invisible Exports dealer Benjamin Tischer told a group of friends as his partner Risa Needleman huddled in a corner of her booth nibbling on something greasy from a paper bag. “Have you eaten today?” I asked her, though the answer was clear. “No!” Needleman chirped resolutely.

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