I assume once the New Museum opens their doors they will finally remove the webcam sending shots of their building construction to the institution’s website. The technology undoubtedly served to facilitate the time lapse video capturing the building project also on the website, though I have to admit this kind of fan fair is my least favorite form of inaugural tradition amongst institutions (anyone else remember the entire floor MoMA dedicated to showcasing the documentation of their expansion).
As for the opening itself, New Museum staff will be putting considerable resources into the celebrations, giving the public 30 hours straight to check out their new diggs beginning 12 pm December 1st. We’ll now have no excuse for missing any number of art works including, Ugo Rondinone’s “HELL, YES!”, a broach like neon sign installed on the front of the building to promote the festivities. Identifying the museum as queer, and loudly celebrating the new diggs, the work is part of a larger exhibition titled Unmonumental. The Object in the 21st Century, the first segment in the four part series features all manner of super star artists including Urs Fischer, Carol Bove, and Sarah Lucas. We’ll have more to say on this subject once we see the work.