Priming For The Art Fairs With VOLTA: The Promo Video

by Paddy Johnson on March 1, 2011 Art Fair

VOLTA NY 2010 from martinfilms on Vimeo.

If there’s anything I learned from last year’s Armory Fair, it’s that nothing says art like squawking bird sculpture. It looks like Martin Meyer of took note of this too: guess what marks the the first interior scene in this excruciatingly long near four minute promo video for the VOLTA art fair? A little more than just a motorized beak, this UNICORN chirping bird with hooves enjoys center stage in this video for all of four seconds. From then on it’s people walking, dancing and pondering at various film speeds. That’s pretty much the entire video.

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